Wednesday, January 29, 2014

Why Lorde is the demarcation of the new generational divide.

So for every generation there's time when what you thought was the coolest thing ever and how the adults where just so uncool. They didn't get it.   Well here's the point I want everyone to come to terms that Lourde and her 4 Grammys nods and 3 wins ain't a fluke.
When Lorde was 13, A&R scout Scott Maclachlan signed her to Universal 
Now the universality of her music is something that so many do understand and if  Craig Campbell can cover of it and make it sound that good and rack up over 77k hits I have to ask  how many songs can be song by singers from across a spectrum without it being magical.

And, Guess what a 17 year old that can do it is the coolest thing in the world and everyone that don't get it, can just go ahead and pull out their AARP card and look for something on Circuit City.

PS, how to survive not being cool,  just keep quiet about your love of Nelson - the group.
PSS So stop saying when you were young music was better -- it wasn't.

UPDATE:  From Billboard -- Grammys Garner Record Social Mentions In 2014, Lorde Most Discussed on Twitter

Wednesday, January 8, 2014

The Future of Entertainment Today is Bright in 2014

So here's a year look back at investment in entertainmet stocks as charted by and if you had invested in entertainment like many of us did it should have shown a health return.   Now sure every project don't make it out of the studio, or the label falls apart or the product wasn't in any stores boo hoo.....

Everyone faces these same odd and yet their record sales and yours' don't and all of these other stocks did well and that is for reason.  People have to be entertained.  END OF STORY.....

(artists --   Not saying it's not a problem I am saying that selling a happy story is more fun to do. So let's focus in 2014 -If the partners, promoters and management you're in business with isn't reaching for the stars by grinding in the streets and Cloud everyday then dust em off and move along, )

So what is the Future of Entertainment Today and going to move the needle in 2014.  Real Bricks and Clicks solution serving a global audience giving them high quality entertainment however they want it when they say I'm Buying This..... make it happen.

There's more than AmandaP out there and we're just a kickstarter campaign away from discovering the next million dollar AltaArtists 

PS here Medical Suppliers and it's clear that entertainment is better than this.

Monday, January 6, 2014

What to know why Digital Music sales decreased in 2013. Check your kids phones.

According to Nielsen track sales fell 5.7% from 1.34 billion units to 1.26 billion units while digital album sales fell 0.1% to 117.6 million units from the previous year’s total of 117.7 million, as reported by Ed Christman in Billboard recent bulletin .
Digital Music Sales Decrease For First Time in 2013
I'll let that sink in for all of your digital only philosophers.  Ed further reported that the vinyl is now
2% of album sales in the U.S; digital albums comprise 40.6% and the CD is 57.2% and cassettes and DVDs 0.2%.

So the Music Biz ain't at 50/50 yet and for anyone that understand MATH physical is 60 percent of the Market.  Yet just about every new label formed since the advent of what ever that company was called thinks way too much about digital only strategy as the future while forgetting about today.  Let's be clear about the strength of CD still.  Next time you're inline at Starbucks or Whole foods, 7-11 or any service station driving down the road. Just look around.  All of them have CD within eye shot of the Cash registers.
Thus solving the riddle of why CD players are still in most Automobiles
I'll also directly respond to Ed's question is streaming taking from Digital Sales. when we look at our statements from #AltaArtists from the various services the streaming payouts are in the 10s of dollars sometimes only cents. Yet the companies are now worth billions?  Yes there is something very wrong here in Digital Denmark.  BTW why wouldn't anyone expect that to be the case.

Think of it this way. If you're not married to the idea that quality is better than rapidly you'll already jumped the sound shark and now it's about getting it NOW.  So you can log in to iTunes, what the pwd? do I have money, is my credit card working? Really I have to use my Mom's account?  Or you can steam it. Often for free, with ads, unless it's bittorrent/etc and no ones the wisers.

Now lets' be clear there was a winner in 2013 and that was the streaming services that yanked the wallet out from under iTunes. So what is the industry going to do about it.   I know at my company we're going to be making a very strong statement in 2014 about the Future of Entertainment Today and I hope that others are going to start to take a Clicks to Bricks Distribution Strategy in 2014.

BTW these same kids streaming are the ones buying Vinyl, Cassettes and yes CD's.  They're a fickle bunch and since they don't understand themselves it's gonna be harder to for us to understand them. However the one thing that remains supreme is Entertainment needs to cater to the AltaFans and they want it Digital and Physical.